Award Winning
Custom Formulations
and White Label Solutions

JBK Wellness Labs

For decades, we have been helping innovative indie and global brands formulate, develop, and manufacture their products from concept to completion.

White Label Solutions &
Custom Formulations

Clean indie and global brands have chosen JBK Wellness Labs to create their products for over two decades worldwide.

JBK formulates clean, natural beauty products using hypoallergenic, non-comedogenic, and paraben-free trademarked herbal infusions.

Utilizing adaptogens and traditional herbs, JBK formulates nutritional supplements that support the body’s natural balance and overall wellness.

JBK offers customized, collaborative manufacturing of custom herbal formulations, ensuring high-quality, clean products that meet your specifications every time.

JBK creates pet care formulas with all natural herbal ingredients designed to promote balance and vitality for animals.

JBK specializes in exclusive Bi Bong™ herbal extracts, crafted with centuries-old East Asian knowledge for optimized beauty and healing benefits.

Instantly-Recognizable Brands

JBK Wellness Labs has created custom formulations for brands that are carried across the globe in major, instantly-recognizable locations.

Create Your Own Custom Formula

JBK Wellness Labs empowers you to create your own custom formulations using premium, all-natural ingredients and specialized herbal blends – all under the guidance from our team of experts and doctors. By combining centuries-old East Asian herbal knowledge with modern manufacturing techniques, we provide our global clients with uniquely personalized and effective wellness solutions every time.

  • Enjoy unique, tailored herbal remedies for your specific needs
  • Take advantage of seamless formula portability for future use or manufacturing scalability

JBK Wellness Labs offers full transparency throughout the product development process. You’re in good hands.

Your trusted partner from concept to finished product

Why Global Brands Choose JBK

Clean Innovation

Our experts in clean formulation understand the complexities of developing formulations within stringent “clean” standards of Credo, Sephora, Ulta, Whole Foods and others.

Dedication to Quality

Our facilities are compliant with FDA MoCRA regulations, FDA GMP, and we focus on continual improvement in all areas of quality management through ongoing employee training in all areas of quality management.

Collaborative Manufacturing

We understand that your success is our success. Our goal is to develop long-term relationships by understanding your goals and helping to see them through formulation, manufacturing, and scaling your brand.

Low Minimums, Mass Scale

With minimums lower than most manufacturers, growing brands remain nimble and innovative and rapidly-scaling brands know that we have the bandwidth to help them scale globally.

Your trusted partner from concept to finished product

Why Global Brands Choose JBK

Clean Innovation

Our experts in clean formulation understand the complexities of developing formulations within stringent “clean” standards of Credo, Sephora, Ulta, Whole Foods and others.

Dedication to Quality

Our facilities are compliant with FDA MoCRA regulations, FDA GMP, and we focus on continual improvement in all areas of quality management through ongoing employee training in all areas of quality management.

Collaborative Manufacturing

We understand that your success is our success. Our goal is to develop long-term relationships by understanding your goals and helping to see them through formulation, manufacturing, and scaling your brand.

Low Minimums, Mass Scale

With minimums lower than most manufacturers, growing brands remain nimble and innovative and rapidly-scaling brands know that we have the bandwidth to help them scale globally.

Meet the Founders

About JBK Wellness Labs

Dr. Jenelle Kim

DACM, L.Ac.

As the Founder & Chief Formulator of JBK Wellness Labs, Dr. Kim continues to preserve the medical history of her family, and further her love of medicine and her understanding of the human mind and body.

Dr. Kim completed extensive training in East Asia under some of the most respected doctors in the field of Oriental Medicine and is the custodian of her family’s proprietary Bi Bong formulas.

Craig Nandoo

President

Craig Nandoo draws on a depth of experience in both the formulation and business logistics of the OTC personal care industry.

Mr. Nandoo has years of executive level experience in the natural products industry, specializing in the manufacture and distribution of products to national and international retailers and retail chains.

Let’s Work
Together

We’re ready to help. Contact us and let’s get started.

In The Press

Explore JBK Wellness Labs’ global media features and extensive press coverage, highlighting our influence and thought leadership across prominent international platforms, publications, and industry outlets.

Find Us On Instagram

Manuka honey is a true gift from nature, prized not only for its rich flavor but for its powerful health benefits ✨

Sourced from the pristine forests of New Zealand, this unique honey is packed with antibacterial, anti-inflammatory, and antioxidant properties, making it a go-to for boosting immunity, supporting digestion, and promoting skin health. 

Just a spoonful a day can be a nourishing ritual for the body and soul ✨

#ManukaHoney #NaturalWellness #HealingFoods #HerbalSpotlight  #ImmuneSupport
In this episode of The Experts, we speak with Tony Morales, Co-Founder of Luminize, live from the Innocos event in Napa Valley 🌿 

Tony shares powerful insights for brands navigating the complex world of Amazon, debunking the “silver bullet” myth and emphasizing that success requires a multi-strategy approach. 

From the importance of customer engagement to preserving brand integrity, this episode is a must for anyone looking to thrive in e-commerce. 

Check it out to hear Tony’s expert advice on building a lasting presence!

#TheExperts #EcommerceSuccess #AmazonGrowth
The womb holds a profound power, representing creation, intuition, and resilience ✨

Through moving meditation and practices like Qi Gong, we can connect to this inner strength, stimulating proper function and flow. 

By nurturing this vital energy, we honor the balance within ourselves, allowing Qi to flow freely, supporting health, harmony, and a deeper connection to our essence. 

Embrace the power of your womb — Centered, grounded, and alive ✨

#QiGong#MovingMeditation#Womb#Wisdom#EnergyFlow
How can the 3M’s—Medicine, Meditation, and Movement—transform your life and enhance your well-being? 

In my recent interview with Adam Torres on Mission Matters, I had the chance to dive into the power of these three pillars. 

As a Doctor of Chinese Medicine and 9th Generation Master Herbologist, sharing the ancient wisdom of the 3M’s and their impact on modern life is truly meaningful to me. 🌱✨ 

Tune in to discover how integrating these practices can bring balance, clarity, and vitality into your daily routine.

#MissionMatters #LivingMeditation #3Ms #WellnessJourney #ChineseMedicine
On this Veterans Day, I am reminded of the profound journey of walking a path of honor. Those who serve in the military take on a role that embodies courage, commitment, and resilience. They walk with purpose, rooted in the values of sacrifice and service for the greater good.

Today, let us honor and give heartfelt thanks to those who have answered the call, putting others before themselves and carrying the weight of freedom on their shoulders. May we all walk our own paths with a little more honor and gratitude in their memory. Thank you to all the veterans for your unwavering dedication. 🙏🇺🇸 

#VeteransDay #PathOfHonor #Gratitude
I had the privilege of guiding Myung Sung Moving Meditation at the Retox Retreat, hosted by Retention. com—a truly special gathering of ECom leaders focused on growth, wellness, and meaningful connection. ✨ This experience was filled with shared wisdom, powerful energy, and moments of deep self-reflection.

Thank you to RETENTION.COM for creating an inspiring event that nourishes the mind, body, and business. Every detail was designed to uplift and empower, from yoga sessions to thought-provoking discussions. It was an honor to be part of a lineup that included so many incredible speakers and leaders, each bringing unique insights to elevate our personal and professional journeys.

Connecting with everyone and sharing this practice was a reminder of how essential it is to find balance and cultivate peace within ourselves and our communities. I am grateful for the opportunity to share this ancient wisdom and create lasting bonds. 🧘🏻‍♀️☀️💪

Here’s to more moments of growth, wellness, and collective inspiration. 🌿✨

#MyungSung #MovingMeditation #Wisdom #Connection #retoxevent #businessleaders
In the latest episode of The Experts, We are thrilled to speak with Wayne Liu, Chief Growth Officer and co-founder of PerfectCorp, to explore the groundbreaking world of AI in beauty. 🌐✨ Wayne shares how AI and AR technology are reshaping the industry, from virtual makeup try-ons to personalized skincare solutions. PerfectCorp has transformed the way we experience beauty, collaborating with over 600 brands—including giants like Estée Lauder and LVMH—to bring innovative, user-focused solutions to life. Discover how AI is shaping the future of beauty and where this incredible technology is headed next.

Catch the full conversation on The Experts—link in bio!

#AIBeauty #AugmentedReality #TheExperts #PerfectCorp #FutureOfBeauty
Did you know that some of the most effective skincare ingredients have roots in ancient Chinese medicine? 🌱 One of my favorites, ginseng extract, is often found in eye creams for its powerful ability to rejuvenate and brighten the delicate skin around the eyes. In Chinese medicine, ginseng is known as a revitalizing herb, promoting energy, balance, and vitality both inside and out.

Incorporating time-honored ingredients like ginseng into modern skincare is part of my mission to merge East and West, bringing wisdom from centuries past into today’s self-care rituals. What traditional ingredients do you look for in your skincare? 

#ChineseMedicine #SkincareWisdom #Ginseng #AncientIngredients
In Eastern medicine, wellness is rooted in function and flow. 

When energy moves freely through the body, true balance and healing become possible. This ancient principle teaches us that health goes beyond treating symptoms — It’s about nurturing harmony within. 

By aligning with our body’s natural flow, we invite longevity and vitality into our lives. 

Thank you, Dr. Brandon Crawford, for the wonderful conversation! 

You can listen to our full conversation now on The Longevity Formula ✨

 #EasternMedicine #healthandwellness #Longevity  #FunctionAndFlow #LivingMeditation #TOM #TCM
In every connection, every relationship—whether personal or professional—I’ve found that honor begins with love and is strengthened by mutual respect. It’s a reminder that true, lasting connections are built from a place of genuine care and understanding.

How do you bring love and respect into the relationships in your life? Let’s reflect on the ways we can honor each other more deeply. Share your thoughts below or tag someone who inspires you to live with honor. 

#HolisticHealing #MindBodySpirit #Clarity #Purpose #HealingFromWithin #HonorAndRespect #MindfulLiving
In Episode 7 of The Experts, Craig Nandoo and I speak with Vildan Oenpeker-Cerci, SVP of North America and Innovations at Henkel, at the renowned INNOCOS event in Napa Valley. Vildan shares her inspiring journey from consulting to leading Henkel’s sustainability and innovation efforts while diving deep into how consumer preferences have evolved towards clean beauty and mindful consumption. 🌱💡

Learn how iconic brands like Schwarzkopf and Dial have navigated this shift by focusing on purpose-driven branding and authentic communication with consumers. Vildan also shares how Henkel continues to stay relevant with ambassadors like Jason Kelce, connecting the brand’s values to the community.

Tune in for insightful strategies on innovation, sustainability, and what it takes to build a brand that stands the test of time. Don’t miss this inspiring conversation! 🎧✨

#TheExperts #Henkel #CleanBeauty #PurposeDrivenBranding #INNOCOS

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